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Corporate Clothing and Brand Exposure

The way you dress, will create an impression and in the business world first impressions will count.

Corporate clothing is concerned with developing your brand through exposure. Employees with a uniform to wear are seen as spokespeople for your company and the exposure your logo receives will improve the chances of it becoming a recognizable symbol. The corporate clothing choices you make will be a factor that could result in increased brand awareness and promote business growth.

If your company currently has no dress code, employees can become ‘sloppy’ in their attire and this reflects badly on the company. Shirts, jackets and ties are not the only corporate clothes items available today; there is also a wider choice of casual items, including polo shirts or T-shirts. Casual clothes can be ordered in quality fabrics and the quality will be more important than people might think as it might make an impression on future clients and of course quality materials are longer lasting and colors more likely to remain strong. Neat and tidy uniforms will give your workforce a sense of pride when wearing them.

The nature of your business isn’t important; every employee is representing their company and corporate clothing is a promotional branded business shirts form of advertising. No matter what items of clothing are required, the quality and style can present a professional smart image. Uniforms should always have the company logo printed on them as a continuous visual aid to the promotion of your company. If the company has corporate colors these will have a great impact and should be integrated into the clothing design.

The clothes should also provide ease of movement and permit work to be carried out efficiently. If the work is physical, then they can be designed to offer some level of protection. Safety and protective clothing often have extra padding for durability, boots can be found with steel toe caps for building site workers and most types of work can be found suitable clothing styles. Accessories can also have the company logo added to them.

Different types of clothing can be selected to distinguish departments within the company. Clothes worn every day for work can become worn and tired looking very quickly. It is important for them to be replaced at regular intervals and updated so as staff will keep a sense of pride in the way that they look. Corporate clothing is a significant factor in sending a positive message about your business. When your employees come to work conform clothing will make them look and work as a team. Smart and neatly dressed employees take pride in their appearance and present a united front for the company.

 

IN DOTAMOS S.A.S we have the highest quality materials and we design for you, don’t miss the opportunity to make your business grow and that your workers reflect the best impression to your customers.

We are here to support you.

All seasons uniforms – How to Choose a Uniform To Suit the Ever Changing Weather Conditions

If you’re looking to design and order workplace uniforms for your staff, then you’ve come to the right place. Perhaps some shirts with your brand logo.

However, when deciding on a uniform, it’s necessary to consider how the weather will affect your staff’s comfort in the clothes they wear. A workplace uniform should be unified, but also flexible to suit the different seasons. Essentially, you’re designing an entire range to offer to your employees. Here are some suggestions about designing a uniform range.

 

Consider the formality of your industry

Take into account the nature of your business. Are you a white-collar or a blue-collar industry? What kind of garments is comfortable to wear while working and what are other employees in your industry wearing?

This will help determine how formal or informal your uniform should be when designing it.

 

A range of options

 To suit the changing seasons, offer a variety of different garments to your staff. Include offering them a choice of long-sleeved shirts for the winter and short-sleeved shirts for the summer. These may be t-shirts, polo tops, and business shirts.

Keep in mind that providing a variety of options is useful during the colder months when extra layers are needed. While businessmen and women tend to wear sophisticated black over their business shirts, tradespeople go for a casual look and usually select hoodies.

 

Materials to suit different needs

 When providing a range of uniform options, think about the fabrics whether they will be suitable for purpose. While cotton is popular and comfortable all year round, different materials maybe more appropriate for varying weather conditions.

In the summer, clothing needs to be lighter and airy.

During the winter, clothing worn is thicker, warm and rain resistant.

Choosing clothing made from appropriate materials ensures that your workers are comfortable on the job.

 

Extra accessories

 Consider offering your employees extra accessories, especially when they commute to and from work.

For example, you could provide beanies and scarves for the winter and caps and sunglasses for the summer. All these items can be branded with your logo.

By providing a complete work uniform range which includes accessories is a great incentive for your employees. It’s also an opportunity in maintaining your branding by ensuring that all garments worn have your logo on it.

Offering a complete range to your employees saves them shopping time for extra garments.

The E-Textiles: future of fashion

The E-Textiles: future of fashion

Have you ever listen about the e-textiles? In the blog of this week we present you the future of the fashion industry.

¿What is an e-textile?

An E- textile is also known as an Electronic Textile, known as smart garments, smart clothing, smart textiles, or smart fabrics, are fabrics that enable digital components such as a battery and a light (including small computers), and electronics to be embedded in them. Smart textiles are fabrics that have been developed with new technologies that provide added value to the wearer.

These textiles have numerous potential applications, such as the ability to communicate with other devices, conduct energy, transform into other materials and protect the wearer from environmental hazards.

The history:

The original function of textiles was to shield man from cold and rain. Later on in history aesthetic aspects also came to play a role in clothing. Much more recently a new generation of textiles has arisen; smart and interactive textiles.

One could think of smart clothing that makes us feel comfortable at all times, during any activity and in any environmental conditions, a suit that protects and monitors, that warns in case of danger and even helps to treat diseases and injuries.

The examples:

Christine Mayer

Christine Mayer has her showroom in Berlin-Mitte. Her label represents the fusion of fashion, social commitment and the transformation of recycled materials. She’s had an absolute hit with her algae shirts, which are not only look great with any outfit but also nurture the skin.

Wearable Solar

Pauline van Dongen researches the body in a technologically textured space, and started her own womenswear label in 2010. Working closely with companies from the field of science and innovation, Pauline aims to merge fashion and technology giving life to scientific creations. Her start-up Wearable Solar is using technology to make lightweight wired garments that enable the wearer to charge a smartphone up to 50 percent if worn in the sun for a full hour.

How to deliver, create and capture value for the customers?

How to deliver, create and capture value for the customers?

The change of the market in the latest years has change the relationships between companies and clients.  Things like Marketing, SEO, Social Media and Coaching have been changing the game for both actors.

In this article we are going to explore the new business models and how we can apply them in our companies.

The New Clients

A couple years ago, the term “innovative” defined a brand that create a new product, but nowadays, things changed. Now being an “innovative brand” means to give to the client a new experience, a new business model.

These new business models are different, because all the clients are different.

The client is in constant change, asking for more quality, good designs and more utility, and if the company that they are dealing with doesn’t work, they go to the competitor.

Models of business

Business model is the logic under which a company creates, delivers and captures value, defining how a product or customer service is brought to it and at the same time, facilitates the purchase.

A good one model is the model that understand very well the client, and transcends the simply characteristics like gender, social status, neighborhood or others. The important thing to understand is how the client lives, what are his needs and how this can impact.

In Dotamos S.A.S we investigate and we understand the needs of our clients and if you wanna know a Little bit more of us follow this link. (El link tiene que ir enlazado)

INTERNATIONAL BUYERS SEARCH COLOMBIAN UNIFORMS

INTERNATIONAL BUYERS SEARCH COLOMBIAN UNIFORMS

In the last decade, the textile industry in Colombia has been a growing business.

Since 1990, the companies have been developing and researching new fabrics so the international market have a lot of options to invest.

Companies like Disney, Point 3 and Rosster, search annually in fairs like Colombiatex, fabrics to develop costumes, sport clothes, corporate and school uniforms and have closed deals for more than US$150.000 and 50.000 of uniforms.

Michael Luscher, founder and CEO of Point 3, a US company that sells sports clothes for basketball players and fans, always participates in this fairs and says to Dinero Magazine that he buys fabrics in Colombia for 3 reasons:

  • Quality of the fabrics: Colombia has more than 100 years exploring and developing quality fabrics.
  • Colombia is a central country: The country has a privilege situation between north and south America.
  • The quantity of the orders helps smalls and medium companies.

Another example in South America is Rosster, a Chilean company that produces school and corporate uniforms, and it is a Company that is thrilled to be in a country that produces 10 times more fabrics than their own country.

In Dotamos S.A.S we believe and we support the Colombian textile industry, because we are a company with more than 25 years in the market that creates excellent products with international quality.

¡Let´s keep up the good work!

Score Methodology: You Can Be More Productive!

The International Labour Organization (ILO) has created a methodology for SMEs that combines
different management systems to improve working conditions and productivity. This program has
given training to more than 235,474 employees around the world, reporting increases in productivity
between 14% and 50%. And DOTAMOS invites you to know the program!
The program is called SCORE and has been used in more than 11 countries internationally, among
them, we can find: Colombia, India, Ghana, Peru, Tunisia, among others.
The program is divided into 5 important phases or modules, developed for:
 Increasing the productivity and the competitiveness culture
 Improving the working environment and labor conditions
 Minimizing delays, defects and waste.
 Satisfying consumer needs.
The most important phase is cooperative and team work, which in the end will represent the
success in the company. Below, we will explain you better this SCORE methodology with a graphic:

 

As you can see in the graphic, module 1 is the base from where emerge the other modules, which
can be chosen indifferently according the needs of each Company.
Training process, technical support and follow-up of the SCORE methodology is developed by
Score Mentors through business visits and classroom capacitation where managers and employees
are involved. There lies the importance of its application, owing to the fact that has been a program
that has generate good results in performance indicators that improve significantly from mentoring.
We invite you to apply it to your company!

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